Your work deserves more than a plain record.
We turn your public record into a professional portal. Show the excellence of your work and connect with families who value responsible breeding. Manage your litters and present your programme with the rigour it demands.
Try it
Try Breed Radar with no commitment
Explore a complete demonstration account, with fictional dog and cat data, and see how you can simplify running your kennel or cattery.
We only send the access link. Zero spam, privacy guaranteed.
What you will find
Two complete programmes
Dogs and cats in the same account, so you can explore every tool.
Litters in real time
Examples being planned, expected and ready to go home.
Everything in one place
Health history, pedigrees, heat tracking and buyer messages.
What you gain from having your portal
Promote your litters on your terms
List planned, expected or available litters, with public or private prices. Sales and agreements are 100% direct between you and the buyer.
Show your rigour and your tests
Show your breeding animals' health tests, certifications and the breeds you work with. Give buyers proof of the quality of your work.
Keep your contacts in one place
Gather conversations with potential buyers without scattering messages across email, Instagram or WhatsApp. Your direct contact details stay private.
Manage each animal's privacy
Take full control of your portal. You decide exactly which breeding animals and details are public and which stay in your private archive.
Your breeder portal
One portal, your window on the world.
Run your entire programme from one place. Paperwork and health records on one side, visibility and buyer communication on the other. The portal keeps everything organised and gives you complete transparency over what is public and what stays private.
Decide what the world sees — your location, your contact details, your social profiles. Everything else stays in your private dashboard, where the day-to-day records and paperwork live.
Keep every animal in your programme documented, organised and up to date in one place — health records, breeding history, and notes you can return to at any time.
Log each cycle and follow all your females together on one overview map, including predicted heats and pregnancies in progress. When a heat is close, you get an automatic notification.
Plan each litter and list it in the directory, with your own prices, dates and results, in records that match the rigour of your work.
Never lose track of a conversation. With Breed Radar you talk to people interested in your animals right on the platform. Your personal contact details are always protected, and you share only what you want, when you want.
Your portal
Tools
What you can use now — and what is on the way.
Breed Radar builds practical tools to simplify running your programme and give it visibility. During the open beta, every tool is free.
Don't start from zero. Link your Google Maps listing and your portal shows the rating and the number of reviews you have already earned there, kept apart from your Breed Radar score.
See the full pedigree of every pairing, with common ancestors identified clearly and automatically (coefficient of inbreeding / repeated ancestors).
Track how many people visit your page, where they come from and which litters or animals draw the most interest. Compare periods (30, 90, 180 and 365 days) and see the effect of your presence.
Keep the real cost of your work visible in one place. A strictly private dashboard to look at the margin and the investment behind your work before you set prices or adjust spending.
Find the right male or female for your bloodline from Breed Radar's records.
Create your reservation or transfer contract templates and issue them per animal. The buyer gets a secure link to read and approve them in advance.
Show your Google Maps rating
Frequently asked
Questions breeders ask
Why is my programme already on Breed Radar?
Breed Radar brings together information from public and official dog and cat registers to build a transparent directory. Your starting portal is generated automatically from the public identifying details of your prefix — without ever exposing your email or phone number. Activating and personalising the portal is optional, but it gives you full control over how your work is presented.
What happens to my data?
Public register data is the basis of the directory and stays published whether you activate the portal or not. Anything you add (photos, health records, litters and pedigree) is managed 100% by you, and you can change or remove it whenever you like. Your direct contact details are never published without your permission. If you would rather not be in the directory, you can ask for removal at any time, simply and free of charge.
How much does Breed Radar cost?
Right now, nothing. During the open beta every tool is 100% free. There are no subscriptions, commissions or hidden fees.
Is Breed Radar a marketplace for selling animals?
No. Breed Radar is a directory and a management platform. Breeders can promote their litters, but the whole process of choosing, payment, contracts and handover happens directly between the breeder and the buyer. No money passes through Breed Radar.
How is my portal verified?
To make sure only the rightful owner takes control of the portal, Breed Radar checks every request. When you claim your portal, you send one of three proofs: the affix certificate, the pedigree of a litter with that affix, or a code you put in the bio of your programme’s Instagram or Facebook page. Verification is completed in under 24 hours.
Can I show my Google Maps rating?
Yes. Once your portal is active, paste your Google Maps listing link on the reviews page of your account. Your portal then shows Google's rating and review count, read from Google on every visit. The reviews themselves stay on Google, and that rating does not count towards your Breed Radar score.
How are buyer reviews moderated?
We want to protect the work of responsible breeders. Every review goes through verification criteria, and breeders have the right to reply publicly to any comment. If you spot an abusive or false review, you can flag it to our moderation team for review.
How do I find my page to get started?
Search for your programme's name in the main search bar. If the page already exists, press "Activate this portal" and follow the steps. If you cannot find it, you can register your programme from scratch in a few minutes.
Our mission
What we guarantee, and what we will never do.
Breed Radar exists to bring transparency to the breeding world and to protect serious work. Here is our promise, plainly.
What we guarantee
- Human verification of portalsEvery portal activation is reviewed by a moderator. We check the official documents sent to us to make sure the page really belongs to the rightful breeder.
- Replying to reviews is 100% freeReplying to any review is free and always will be, whether or not you have an active plan.
- Your data is yoursEverything you add (photos, animals, litters and contact details) belongs to you. Publish what you want and take it down when you choose.
- Identity you can seeAn activated portal shows there is a real, committed person behind the programme. A portal that is not activated is only a public business card.
What we never do
- We do not sell places in the directoryNo breeder can pay to appear ahead of others in search or in the rankings. Merit and the data decide visibility.
- We do not delete a review just because it is negativeBut we step in if it is defamatory. A moderator removes insults, personal attacks or invented accounts, and suspicious reviews are held for a moderator to read before they are published. You can also report a review like that. If a buyer simply disagrees with your work, the review stays, and you always have a public reply to give your side.
- We do not manipulate scoresScores and reviews reflect the real experience of the people who bought. There is no way to buy, change or inflate a rating — as with Google Maps reviews, impartiality is not negotiable.
- We do not sell favoursWe do not write paid-for articles or sell praise or “featured badges” to anyone who wants to buy them. A reputation is built with work, not money.
Join Breed Radar
Ready to raise your programme's profile?
If your page already exists, take control of it and make it your own. If you are not in the directory yet, you can create your portal from scratch in under 2 minutes.
